I help photographers find the clients they actually want.
Most of your best work comes through word of mouth, which is wonderful until it goes quiet. First we find the one thing holding back your bookings. Then I build the simple systems that fix it, so finding clients takes less of your week.
Feast or famine isn't a talent problem.
One month you're fully booked, the next you're refreshing your inbox. The usual advice is a menu: post more reels, redo your website, try ads, buy a CRM. None of it starts with how work actually comes in for you.
Your bookings are held back by one thing at a time.
More followers don't help if inquiries come in and don't book. A better proposal doesn't help if the right clients never hear of you. Put your effort into the wrong part and it disappears, usually into hours of outreach nobody replies to.
How it works
A conversation
A free 45–60 minute call about how work comes in for you today, and where you want it to go.
One bottleneck
A short written summary: your business in plain words, the one thing holding your bookings back, and 1–3 moves to fix it.
Systems that last
If it helps, I build what fixes that one problem: client lists, outreach drafted in your voice, follow-ups, a CRM that shows where bookings come from.
Five questions, in order.
Each one depends on the answer before it. That's what keeps the advice about your business, not a template.
- 01Where are you trying to go?A number, not "more work". What would make next year feel steady?
- 02Who would you clone?Your best past clients hold the pattern: who they were, how they found you, why they booked.
- 03How does work come in today?Word of mouth, Instagram, your website, outreach. We map the path from "never heard of you" to "booked".
- 04Where does it break?Not enough inquiries, inquiries that don't book, no time to deliver, or clients who never come back.
- 05What fixes it?A few practical moves, fitted to your real week, including what can run on its own while you shoot.
About me
I spent over a decade in commercial photography, on set as a digital tech for brands like Adidas, Stella McCartney and Porsche, and running my own freelance business: finding the work, doing the work, keeping clients coming back. I know the feast-or-famine months from the inside.
I'm building this practice deliberately: proof first, promises second. The call is designed so you can judge the thinking itself. If the summary isn't sharp enough that you recognise your business in it, you've lost an hour and I've earned nothing.
Based in Portugal, originally from Cape Town.
Want steadier bookings?
Then let's talk. Worst case, you get an honest outside read on how work comes in for you, in plain language.